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Apple doesn't miss a trick when it comes to design. Their computers and consumer electronics tend to be stunningly beautiful--if you ever hold an iPod Nano you'll see what I mean--and the same design sense carries through to their packaging, advertising, and other incidental design. I still have the box my iSight camera came in; it's too beautiful to throw away. Hell, even the bags they give you your stuff in when you go to the Apple store are gorgeous.

But what would happen if the product packaging for the iPod, one of the most successful electronic devices ever, were redesigned by Microsoft?

This video seeks to answer that question.

Like life, it is funny because it's true. Work-safe, with sound.

[EDIT]: The user who uploaded it to YouTube has now pulled it down. There is a direct download link to the .wmv file here. If that quits working, I've also mirrored it on my server here, but it's an 18-megabyte download; please be kind to my bandwidth!



( 7 comments — Leave a comment )
Mar. 1st, 2006 11:16 pm (UTC)
oohhh dear. My monitor met my tea.
Thanks for the laugh!

much love
Mar. 1st, 2006 11:35 pm (UTC)
I've done packaging and retail design and this is soooooooo darn true! I was almost crying with laughter. thanks for sharing!
Mar. 2nd, 2006 12:37 am (UTC)
Apparently, the video was done by somebody at Microsoft. It's been making the rounds there. Robert Scoble, a 'technical evangelist' at MS, linked to it from his blog with the comment: "Honesty hurts."
Mar. 2nd, 2006 01:09 am (UTC)

Too funny.

...because it's too true. :)
Mar. 2nd, 2006 03:54 am (UTC)
Damn! I logged in to post the very same link!

Great video. I hurt myself laughing at it.
Mar. 2nd, 2006 02:40 pm (UTC)
it is gone :(
Mar. 2nd, 2006 05:40 pm (UTC)
Re: alas...
Hmm. There's a direct download link to the WMV file here:

( 7 comments — Leave a comment )