So as most of you already know, I work with an electronics startup that makes lightning and storm detection equipment. One of the projects I have at the office is maintaining a Weblog of storm and lightning related stuff--not directly as an advertising vehicle, but more as a neat-stuff-about-lightning deal. When the company's Web site eventually gets redesigned (and sweet Jesus, does it need to be redesigned!), the new site will have an entire lightning education section, but in the meantime we're keeping a separate blog for fun stuff.
And, I have to say, I'm actually very proud of it. Check it out: Stormy Weather.